Startup Choice Award > Submission

CALUMIA http://www.calumia.com

by CALUMIA

CALUMIA invented and now rents out app-controlled LED-shirt, creating a groundbreaking new way of marketing for companies. There are a lot of imaginable fields and situations to use our shirts: exhibitions, evening events, shop openings or promotions, marketing events – you name it. Our LED-shirts create lasting impressions which will stick in memory for quite some time.
The shirts contain a flexible LED-matrix with a total of 441 individual LEDs and is connected to a pocket-sized controller, which holds rechargeable batteries for 6 to 8 hours and which connects via WLAN. Using the app, the user can immediately see the results of his creativity on the LED-shirt. The app provides a hand full of choices to inspire and to choose from, for example individual texts, pictures, different GIF-animations, company logos or even spontaneous drawings.