Startup Choice 2018 > Submission

MOPRIM develops proprietary AI and machine learning algorithms and data products for advanced mobility analytics and enabling new services. MOPRIM technology is based on patented algorithms which analyze user movement based on accelerometer data on smartphones and determine the transport mode currently used. Combined with location data, this creates unique new data in real time about user mobility across all modalities (bus, car, metro, train, walking, bicycle, etc.) . This data on trip segments and chains provide for unprecedented detail for traffic and city planning and makes all mobility smart.

Market potential is massive: initially all major cities and public transport companies demand this kind of mobility data, then it will be major retailers and other organizations and major locations needing to understand people and vehicle flow. Finally, we will start seeing new services driven by user's mobility history and status of the moment.